TARGETED OUTREACH

Amplifying your presence through digital PR, social media, influencers and more.

Our targeted outreach approach is all about relevancy and authenticity. We pride ourselves in cultivating relationships with media and publishers who matter to you.

 

Creating quality content doesn’t guarantee it will be seen, which is why targeted outreach is such a huge part of your SEO strategy. From reactive newsjacking to content seeding to link reclamation. Our outreach services provide all the tools you need to supercharge your online visibility by increasing brand awareness and organic rankings through authentic stories and relevant connections. Our strategies take a holistic view of your digital marketing activity. We look at how we pull people in, how we push content out and what will make the biggest impact for your brand.

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DIGITAL PR

If there’s one thing we know, it’s digital PR. Our search savvy PR approach delivers award winning campaigns and are a testament to our talented and data-driven PR specialists. We understand the powerful part Google plays when it comes to brand building, because our PR objectives align with Google’s – awareness, reputation and relevancy.

We deliver authoritative coverage and links for our clients because we tell insight-led stories supported by ‘bang on’ content. Generating high quality backlinks has become ever more complex which is why our robust digital PR strategies incorporate meaningful storytelling, trend led insight and shareable content to cut through all that noise!

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INFLUENCERS

Our trusted network of influencers is huge and at RICH – authenticity is key. People believe in people. And getting the right person to represent your brand is core to all our influencer marketing strategies. We choose our influencers very carefully. We take time to evaluate your brand’s needs and ensure we select the right influencers for you. It means any content they create for or with you is engaging, authentic and gets you results. Simple.

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SOCIAL MEDIA

Not all social media channels are right for every brand. But not everyone will tell you that. Social media is a huge opportunity for your brand to shout loud and proud about what you do. Audience expectations on social media have changed. The way people interact with social has changed. And algorithms change all the time. Our social media experts are quick to adapt. The social strategies we create are iterative – we keep moving because social media keeps moving. We’ll tailor the channel strategy to your brand needs using our clever insights. And we’ll bring that to life with exciting, stand-out, creative paired with thoughtful, quality copywriting. From setting up your initial social presence, developing your own social persona, to helping you grow – we know social. And we know how to do it well.